KPMG: The rise and development of the meta-universe will help link consumer demand for real estate

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KPMG said on the 7 June that the rise of the "metasurverse" concept has given the property industry a wider scope to imagine.

To be specific, KPMG China Real estate construction digital consulting partner Li Liang said that recently, the rapid rise and development of meta-universe technology, its impact on the real estate industry is not in virtual real estate, but the use of virtual world mapping and interaction with the real world, to build a new social system of digital living space.

"Among them, with the application of meta-universe technology, the real estate industry, from design and development to sales and operation, can become faster and more environmentally friendly, and can create a better life scene, which is also the subversion of new technology on the real estate industry." Li Liang pointed out.

KPMG pointed out that technology and the use of technology is an area that many real estate companies are constantly exploring in their quest for stability and development, so more and more new technologies are being implemented in the real estate scene. The next step, the real estate technology including meta-universe, on the one hand, will continue to help link consumer demand. On the other hand, it will facilitate the transformation and upgrading of the real estate industry.

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