The metasomes are getting a lot of attention in 2021. Many enterprises cast their eyes on the big cake of the meta-universe and want to be the first to eat crab. These include Meta, Nvidia, Microsoft, Qualcomm, and others. Domestic companies include Tencent, Alibaba, Baidu and Bytedance. Today, let's take a look at what big companies are doing in the first quarter of 2022. 01 blockchain, Zero One Think tank here selected some of the latest actions, so that we can better grasp the development trend of the meta-universe.
Samsung opens virtual flagship store on Decentraland
Samsung Electronics has partnered with Ethereum-based metauniverse platform Decentraland to open a virtual flagship store on Decentraland from 10 January 2022. The flagship store will be called Samsung 837X and will be open for a limited time on Decentraland. Samsung said it is one of the largest branded land purchases Decentraland has made in the world's history.
Samsung's 837X store will offer users a virtual experience through the Connectivity Theater, which will play a Samsung promotional video on a loop during CES 2022, and the Sustainability Forest.
Michelle Crossan-Matos, senior vice president of Samsung Electronics, said the metasexes allow us to transcend physical and spatial boundaries to create unique virtual experiences. We couldn't do it without the meta-universe, innovation is in our DNA, and Samsung can't wait for people to discover this booming virtual world. While the Samsung 837X store will only be available on Decentraland for limited hours, Samsung intends to bring a much longer experience in the future, according to Samsung.
On March 3, 2022, Han Jong-hee, vice president of Samsung Electronics, said at MWC 2022 that Samsung will launch a new device that can run on a metasverse platform. 'Samsung is preparing for the launch to be perfect,' Mr. Han said. An exact release date was not revealed, nor what functions the device would perform on the metasverse platform. Rumors are swirling that the new device could be a head-mounted display for gamers, smart glasses or some other form of hardware.
Han Jong-hee said at a shareholders' meeting on March 17, 2022 that Samsung Electronics will actively foster robotics and meta-universe as new growth businesses. In the future, Samsung will develop optimized metaverse devices and solutions to enable customers to experience the metaverse anytime, anywhere.
Qualcomm and ByteDance teamed up to develop XR devices and software and launched a $100 million meta-universe fund
Qualcomm and ByteDance have announced that they will work together to develop XR devices and software to enable a global XR ecosystem. Cristiano Amon, President and CEO of Qualcomm, revealed that future XR products from ByteDance's Pico will be powered by Qualcomm's development platform Snapdragon Spaces XR. Qualcomm said the cooperation is aimed at XR technology development and aims to develop the global XR ecosystem.
Bytedance is also committed to building solutions that empower developers and creators, said Liang Rubo, CEO of Byte Hop. To be able to work with Qualcomm on hardware, software and technology routes to create an ecosystem for Pico, I'm looking forward to future Pico devices powered by the Snapdragon Spaces XR developer platform.
On March 21, 2022, Qualcomm announced that it will set up a $100 million Snapdragon Metaverse fund and launch the Snapdragon Space XR developer platform. The Snapdragon Yuan Universe Fund will invest in companies researching XR experiences and related AR and ARTIFICIAL intelligence technologies. The fund will be funded through a combination of Qualcomm Ventures' venture capital in leading XR companies and Qualcomm Technologies, Inc. A grant program to deploy funds to provide funding, education, and corporate partnership opportunities for the developer ecosystem of XR experiences in gaming, health and wellness, media, entertainment, and more. Applications for the fund will be open in June.
Qualcomm wants to accelerate the development of a meta-universe content ecosystem. To help developers, creators and companies more easily create immersive THREE-DIMENSIONAL content, Qualcomm said it will also launch Snapdragon Space's XR developer platform. Qualcomm has deep partnerships with Meta, Microsoft, Snap, Lenovo and other big companies in this area to help creators create better XR content.
The Meta In the "All In" metasverse continues In full swing
Speaking at South By Southwest on March 16, 2022, Meta CEO Mark Zuckerberg said Meta is working to bring NFT to Instagram in the near term. However, Meta is not ready to announce specific content yet. Zuckerberg envisions NFT playing an important role in the metasemes, and virtual clothing could become NFT creations. Casey Newton, who writes for The Verge's platform games newsletter, adds that Meta expects Instagram members to be able to forge their own NFT in The app within The next few months.
On March 23, 2022, Metacosmos trademark lawyer Michael Kondoudis wrote in an ExpertClick post that Meta has filed eight new trademark registrations for its new Logo. This move indicates that Meta plans to expand into various Crypto, virtual products and services, such as Crypto, tokens, Crypto trading, blockchain software, virtual currency wallets and virtual currency exchanges. Michael Kondoudis says the documents reflect the company's strategy to move into the metasverse. Meta clearly has big plans for the virtual economy.
On March 18, 2022, Meta, Xiaoice and NVIDIA announced the establishment of a meta-cosmic consortium to integrate the unique advantages of each party. The Meta-cosmic Consortium was established in Japan and supported by the Japanese Ministry of Industry and Economy. With the gradual deepening of the layout of the meta-universe, the development problems encountered and technical standards need to be solved and unified. The metasurverse Consortium will explore future problems and make specific recommendations to the government and society with the goal of sustainable development. The consortium is a non-profit organization that aims to build a good ecosystem for all parties in the industry that contribute to the development of the meta-universe.
She is in charge of building the overall basic platform of AI Being in the meta-cosmic Consortium. Xiaobing has a relatively complete AI BEING ARTIFICIAL intelligence framework technology layout in the industry: Xiaobing framework. It can provide basic technology support for the metasverse by giving AI beings unique features such as appearance, voice, personality, and body movements through small ice deep Neural network rendering (XNR) and digital twin virtual human. At present, Xiaobing has incubated tens of millions of AI beings, including Feng Xiaoshu, a weather anchor for the Winter Olympics, Xia Yubing, a painter who graduated from The Central American University, and Chen Shuiruo, a singer who is good at ethnic singing.
Meta continues to make big moves in the metasverse, betting its future on the metasverse as its next growth area.
Amazon has launched AWS Cloud Quest, a 3D web game
Amazon has launched AWS Cloud Quest, a 3D web game that allows players to navigate virtual cities while helping people solve real-world IT problems through Cloud computing. AWS Cloud Quest is an educational tool designed to teach people how to use its Cloud services. Players/users earn points after completing amazon Web Services simulations and jigsaw puzzles. Later, new content and character styles can be unlocked.In AWS Cloud Quest, players will become avatars and earn rewards by completing various tasks in a virtual city. This game is like a set of large-scale open practice courses created by Amazon for AWS, allowing players to complete various game tasks in the virtual world while getting basic knowledge and practicing various knowledge and skills of Amazon cloud service. After playing the game, amazon says, players can even drop by to take an AWS cloud practitioner certification.
The AWS Cloud Quest game was developed by amazon'S AWS Training and Certification team. It is mainly aimed at adult gamers and aims to help them learn AWS knowledge and accumulate practical experience through online games. Amazon believes that this kind of interaction and practice can help learners transform abstract cloud computing concepts into reality, so that many zero-based beginners can have a more intuitive and clear understanding of AWS application scenarios.
In fact, Amazon has launched other Cloud training services besides AWS Cloud Quest. AWS offers a range of certifications to help employees advance their careers and cloud technology.
LVMH launches virtual ambassadors for the Metasurverse
On March 17, 2022, luxury brand giant LVMH Group unveiled its virtual ambassador in the Meta-universe, which is scheduled to be displayed at the Viva Technology Conference in Paris from June 15 to 18, 2022. In January 2022, LVMH appointed Nelly Mensah, former executive of Sephora (French luxury sales group), as VICE President of digital Innovation and head of Yuanyu.