Beijing, Shanghai and Guangzhou jointly build virtual and real interactive innovation platform, the meta-universe may take the lead in these industries

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The reporter recently learned from the National intelligent evaluation and governance experimental base, Beijing, Shanghai, Guangzhou and other places of many units are to "government production and learning" collaborative cooperation, joint establishment of virtual and real interaction comprehensive innovation platform and innovation center. At present, 20 government units, famous universities, science and technology parks, international and domestic well-known leading enterprises of the universe have invested resources to participate in the construction. As the first phase of the work, the Yangtze River Delta and the Greater Bay Area will soon establish research and innovation institutions in the technology, industry and governance of the universe. At present, the innovation center in Shanghai has been officially launched, and the first stage is planning the logo space of three districts. The innovation center in Guangzhou has also started preparation.

Yuan universe is industry as industry one of the most important new circuit and the digital economy, big data research institute of fudan university, professor, deputy director of national intelligence evaluation and management experiment base Zhao Xing said, "yuan age" of the universe, it remains to be in the theory, technology and industry from all walks of life and governance aspects of collaborative innovation, especially to draw experiences and lessons in the development of Internet, at the same time of development, The meta-universe should go out of China's own way by "agile co-governance" of close cooperation between government, industry and university.

Virtual and real interaction, the mode innovation of the development of the meta-universe

Zhao Xing sorted out the context and characteristics of the development of China's meta-universe.

In December 2021, At the 2022 Annual Economic Work Conference of Shanghai Municipal Committee and Government, it stated that "it is an important platform for enterprises to step up research on the interaction between the future virtual world and the real society", which is the first time that a provincial government in China has made directional comments on the concept of the metasome-related industry.

During the same period, Shanghai Municipal Economic and Information Commission officially issued the 14th Five-year Plan for the Development of Shanghai Electronic Information Industry, which was the first time that the meta-universe was written into the 14th Five-year Plan of local industry in China. In this plan, the research and development of core technology at the bottom of the meta-universe, the development of new terminals for perceptual interaction, and the construction of systematic virtual content are emphasized, and the realization path of "virtual and real interaction" is suggested again.

In March this year, Xiamen released a three-year action plan for the meta-universe, with special emphasis on industry-university-research cooperation to promote the research and innovation of the meta-universe.

On April 7, released in huangpu district of guangzhou, guangzhou development zone "the huangpu district of guangzhou, guangzhou development zone to promote the yuan innovation measures for the development of the universe, folk known as the" 10 yuan universe ", also points to the digital twin key support areas, human-computer interaction, AR, and other areas of the actual interaction, and the "value innovation and public service platform" as a key construction content.

Zhang Wei, vice mayor of Shanghai, mentioned at the Shanghai Economic and Information System 2022 Working Conference that for the new metasomes track, inclusive and prudent top-level design and support measures should be put forward, and the overall idea of "virtual and real integration, from soft to hard, from platform to ecology" should be followed.

Zhao Xing thinks, "with virtual reality" and "virtual reality" of the actual interaction development path, is our country parts of yuan universe development mode innovation, the instructional model, not only for the current problem of part of yuan universe idea cannot fall to the ground provides a direction, more pointed out a different from the western part of the game or the Internet company of yuan universe development path. At the same time, with real economic activities such as industry and commerce, office meetings, cultural and creative tourism, education and technology, media and entertainment as the core, and virtual and real interaction as the means, it can also provide a boost to the partially suspended industries during the epidemic in an emergency manner. For example, tourist attractions can be used to create remote user experiences through online twinning, live-action games. For publicity activities that have been cancelled or postponed due to the epidemic, the active time of publicity activities can be greatly extended through online interactive scenes. In addition, in the highly competitive business circle industry, the "commercial complex" can also be redefined through the way of "real experience + virtual interaction", and innovation can be carried out in virtual shopping guide, digital dopant virtual shopping, etc., to create a unique and changeable theme environment, and realize the comprehensive upgrade of consumer experience.

It is reported that at present, there are dozens of shopping malls across the country to create a meta-cosmic virtual reality interactive business circle. The virtual and physical interaction of the metasexes is likely to become an important new track with high value-added, high-tech properties that can be pushed forward and become an important part of the new infrastructure and digital economy.

"Current technical scheme is relatively mature, and can quickly to the ground and have a clear market prospect yuan including low-cost commercial digital universe industry track, a well-known IP digital collection, recreational and commercial complex flow experience, yuan universe, offline venues and activity of form a complete set of virtual space and so on, these areas have begun to emerge a large number of high-speed development of innovative start-ups." Zhao Xing said. Guided by the principle of virtual and real interaction, the meta-universe has begun to produce scenes with definite industrial value.

Clear direction, build innovation platform and innovation center

At present, many beautiful ideas about the meta-universe have not been launched, and it is still in the "pre-meta-universe era". Therefore, it will become an important basic work to clarify the core direction, explore the core technology and scientifically plan the characteristic industrial chain based on the local characteristics. All regions are stepping up the construction of ecological alliance and innovation institutions.

The National Experimental Base for Intelligent Evaluation and Governance, a state-level research institution of Fudan University, is assisting government, industry and academia to establish a comprehensive innovation platform and innovation center for virtual and real interaction. Zhao, who is in charge of the establishment of the platform, said the innovation platform will be launched in the near future and will explore the theoretical, technological, industrial and governance frontiers of the intelligent society and the virtual and real interaction meta-universe through the "agile co-governance" approach of close cooperation between government, industry and university. At the same time, the platform will remain open, and government, industry and academic institutions in relevant fields at home and abroad will participate in collaborative innovation to jointly explore the development path of the meta-universe, which was born in China and has positive interaction with the real economy.

Zhao Xing revealed that so far, the innovation platform located in Shanghai has been zhejiang University, Wuhan University, Nanjing University, Sun Yat-sen University, Shanghai Jiao Tong University, Tongji University, East China Normal University and other well-known universities related high-level platforms or departments to join the RESEARCH and development. Nearly 20 international and domestic ecology-level enterprises and core technology enterprises of digital economy and meta-universe track provide start-up construction resources and participate in industrial ecological construction, including leading enterprises in six key technologies of underlying communication, hardware computing power, software engine, interactive equipment, content community and application scenarios.

It is understood that the platform will be launched nationally public welfare as soon as possible to explore the universe yuan fund projects in the fields of the universe and the actual situation, support academia to explore core theoretical questions, support the social from all walks of life especially M generation youth groups of innovative start-ups, space exploration on the new track in yuan with Chinese original technological innovation and industrial development.

When will people truly enter the meta-cosmic age? Zhao predicted that a c-terminal (consumer side) explosive virtual real interactive device, which can rival apple's first generation of smartphones in 2007 in popularity, will most likely constitute the "singularity" of the metasurverse, thoroughly driving the popularization of metasurverse platforms, software and hardware, and digital content. The singularity "should be a year or two away" and "hopefully it will be born in China".

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